Founded in 1892 Uniroyal began life as a rubber goods company. It has since grown to become an internationally recognised manufacturer of top quality car tyres. They produce summer and winter tyres for a range of car types; including compact, large, SUVs, people carriers and fast or sports cars.
Uniroyal tyres have been pioneers in the tyre industry by being the first company to produce a “rain tyre” & also the first to recognise the water-deflecting properties of the direction V-shaped tread. They are also the first tyre company to utilise biomimicry in the development of “Shark Skin Technology” to improve wet weather driving. Uniroyal were concerned by the number of accidents each year on wet roads (25% of all accidents resulting in personal injury) and wanted to develop a tyre which would help lower the risks of having an accident on a wet road.
Uniroyal aims to manufacture tyres that provide the highest levels of safety on wet roads. Uniroyal tyres are designed to reduce the risk of aquaplaning and provide the best traction on wet roads by dispersing water from the road surface.
Uniroyal are not only serious tyre manufacturers, they are also passionate about creating entertainment events for the general public. They were one of the first manufacturers in Europe involved in The Uniroyal Fun Cup, a race open to the public aimed at providing a cost effective, exciting and fun racing day for all competitors.